Summit Entertainment announced the trailer for The Twilight Saga: New Moon will be playing this weekend in front of their movie Bandslam, a who-cares PG comedy about a battle of the bands. This is either going to do wonders for the movie or start a mass exodus after the previews are finished.In case the Twilight fans aren’t already hyped for the November release, Summit is prepping a 14-second teaser of the theatrical trailer tomorrow (Tuesday) morning at 9am EST/6am PDT. I’m preparing in my own way by wearing earplugs that morning. Just as a precaution. No one wants to go deaf because Robert Pattinson or Taylor Lautner took their shirts off again.
(Update: You can see the clip right here. I was right about the shirtlessness.)
As for the full theatrical trailer, I would expect a bootleg version on YouTube later this week. Bandslam opens in the U.K. on the Wednesday, so if Summit attaches the trailer to every print you’ll get a grainy glimpse as early as mid-week.
While I acknowledge the sound business decision to turn Twilighters onto their little teen comedy, I never understood holding a trailer that will inevitably be all over the Internet immediately. Previous trailers have posted record-setting views, now they want their rabid fans to see a poor quality copy first? Summit should know better by now. After all, they’re the ones who started this feeding frenzy.
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